Where singles once struggled to get a date, apps such as Tinder make it possible to date a different person every night of the week. But there's another vast group of people using these apps who don't want such fleeting interactions.
Aged in their late 30s, 40s, 50s and older, those in this group have often survived the breakdown of marriages and long term relationships, they usually have children and/or demanding careers, have the complications that come with middle age – children, houses, demanding careers – and little desire to be hooking up in bars at midnight.
Instead, these people are taking to Tinder, or creating their own websites, looking for love and long-term relationships.
New services are popping up that specifically cater to this older market, such as Stitch, an app founded by Australian Andrew Dowling that targets those over 60.
Men who message her with a winking smile or open the conversation with "DTF? ") "I think I'm a bit discerning about that stuff – I pick a dick pretty quickly.
In the first week, Jan received 50 applicants from all over New Zealand, as well as Australia and the UK.So, six months ago, the 46-year-old working mother of one started using Tinder.Joanna prefers the app to websites, for the immediacy it provides, its modern, easy-to-use interface, the absence of long, involved descriptions.In Auckland I felt like there wasn't a lot of choice," she says. She mainly used Find Someone, and had some serious relationships, including one man with whom she had a child.But the novelty wore off, and she began to feel like she wasn't going to find The One on there.